Jake Song McCune Whiteley Wealth Management
The MW Financial Blueprint™

We don't hand you a portfolio.
We hand you a plan.

A four-phase system that takes your complete financial picture and turns it into a written, specific, coordinated plan — then works with you to put it into action.

Your Financial Blueprint™ · Prepared for you & your family
1 Discovery 2 Blueprint 3 Implementation 4 Ongoing Review
Why most people arrive here without a plan

Advice without a process is hard to act on.

You've likely done the right things — saved consistently, invested somewhere, bought insurance, maybe updated your will. But without someone connecting the pieces, those decisions live in separate silos, each unaware of the others. That's not a plan. That's a collection of financial products hoping to work together.

The MW Financial Blueprint is a structured system that coordinates every piece of your financial life — investments, taxes, insurance, estate, retirement income — into one written strategy. The process is designed to keep each area in view so items don't fall through the cracks.

All investments involve risk, including the possible loss of principal. Results vary based on individual financial situation.

67%

of Americans have no written financial plan.

Source: Schwab Modern Wealth Survey 2025.

$0

No-cost initial Discovery meeting — no obligation to proceed.

17+

Years of combined experience across retirement planning, investment management, and estate coordination.

1 Phase 1 of 4

Discovery: We listen first. Then we build.

At a Glance
In: Statements, policies, estate docs, your goals Out: Full inventory + prioritized gap report · Time: 1–2 weeks

The Discovery phase is a 60-minute listening session — not a sales pitch. We ask about every account, every policy, every estate document, and what retirement actually looks like to you. Not just your portfolio, but your life.

  • Full account inventory: 401(k), IRA, brokerage, savings, pension
  • Insurance review: life, disability, long-term care, health coverage
  • Estate documents: will, trusts, power of attorney, beneficiaries
  • Risk tolerance conversation — how you actually think about money
  • Typically 1–2 meetings over 1–2 weeks

Timelines are approximate and vary by situation.

60 min

First meeting

$0

Cost to start

Fiduciary

Advisory cap.

You walk away with
Full Inventory

Every account, policy, and document in one organized snapshot.

Gap Report

Your most urgent financial gaps, ranked by priority.

Clear Path

A concrete agenda for what happens after this conversation.

Before your first meeting

What to bring to Discovery

You don't need everything on this list — but the more you bring, the more productive our first conversation will be.

  • Recent investment statements (401(k), IRA, brokerage)
  • Insurance policies (life, disability, long-term care)
  • Estate documents (will, trusts, powers of attorney)
  • Most recent tax return
  • Employer benefits summary (if applicable)
  • A list of your top financial questions or goals
2 Phase 2 of 4

Blueprint: Your written plan — specific, actionable, kept current.

At a Glance
In: Discovery findings + your priorities Out: Written 6-section plan with action steps · Time: 2–3 weeks after Discovery

Your Blueprint is a living document — specific numbers, timelines, and action steps across six coordinated sections — and it's built to evolve as your life does.

· Retirement Income Projection
· Tax Strategy
· Investment Allocation
· Risk & Protection Review
· Estate & Legacy Plan
· The Action Plan

Delivered within 2–3 weeks of Discovery.

Timelines are approximate and vary by situation.

McCune Whiteley
Your Financial Blueprint™
Retirement Income Projection
Tax Strategy
Investment Allocation
Risk & Protection
Estate & Legacy Plan
The Action Plan
You walk away with
Written Plan

Readable, specific — no jargon, no generic binder.

Six Sections

Retirement, tax, investments, risk, estate, and action plan.

Prioritized Timeline

What to do, in what order, and when to do it.

3 Phase 3 of 4

Implementation: We handle the execution so the plan gets built.

At a Glance
In: Approved Blueprint action items Out: Accounts opened, plan executed, team aligned · Time: 2–4 weeks

This is the phase where a plan either gets built or gathers dust on a shelf. We coordinate each action item — accounts, rollovers, beneficiary updates, and outreach with your CPA and estate attorney — so you're not managing the back-and-forth yourself.

  • Account openings, rollovers, and consolidation
  • Portfolio rebalancing to your target allocation
  • Beneficiary designation updates across all accounts
  • CPA, attorney, and insurance agent coordination
  • 2–4 weeks for full implementation

Timelines are approximate and vary by situation.

Implementation Checklist
Account openings & rollovers Done
Portfolio rebalancing Done
Beneficiary updates Done
CPA coordination call Done
Monitoring systems activated Done
All paperwork managed Done

Illustrative example. Not a representation of any specific client engagement.

You walk away with
Every Item In Motion

Each Blueprint action item executed or actively coordinated with the responsible party.

All Parties Aligned

Your CPA, attorney, and insurance agents on the same page.

Monitoring Active

Automated systems tracking your plan in real time.

4 Phase 4 of 4

Ongoing Review: Your plan evolves because your life does.

At a Glance
In: Life events, market shifts, tax changes Out: Scheduled reviews + proactive outreach · Time: Ongoing

Markets shift. Tax laws change. Life happens. A plan that doesn't adapt isn't a plan — it's a snapshot. We meet regularly and reach out proactively when something affecting your plan changes.

  • Scheduled review meetings — quarterly, semi-annual, or annual
  • Real-time monitoring with automatic rebalancing alerts
  • Life event response: job change, inheritance, family transition
  • Direct access to your MWWM advisor team
  • Ongoing — for as long as you're our client

Timelines are approximate and vary by situation.

Your Annual Review Calendar
Q1

Review with your MWWM advisor

Q2

Review with your MWWM advisor

Q3

Review with your MWWM advisor

Q4

Review with your MWWM advisor

Plus real-time monitoring, life event response, and direct access — always.

Your first 90 days

From first conversation to a fully implemented plan.

Here's what the timeline typically looks like, start to finish.

01
Discovery meeting

Week 1

02
Blueprint delivered

Week 4

03
Implementation complete

Week 7

04
First scheduled review

Week 12+

Timelines are approximate and vary by situation. All investments involve risk, including the possible loss of principal.

What working with us looks like

The experience we aim to deliver — every engagement.

The same whether you're a first-time client or in your 15th year with us.

Deep Discovery

A 60-minute listening session covering goals, values, and your full financial picture — not a 15-minute intake form.

A Written Blueprint

Specific numbers, timelines, and action steps across six coordinated sections of your financial life.

Full Implementation Support

We manage the paperwork, rollovers, and coordination with your CPA and estate attorney so the plan actually gets built.

Ongoing Review

Scheduled check-ins, real-time monitoring, and proactive outreach when a life event affects your plan.

Direct Advisor Access

You work directly with your MWWM advisor team — the same people who helped build your plan.

Fee Transparency

Our fees are discussed plainly at the start of the relationship, before you commit to anything.

Before your first meeting

Questions people ask before their first meeting.

We hear these all the time — and we think you deserve honest answers before you pick up the phone.

Will I feel pressured to sign up or move my money? +

No. Discovery is a listening session — no paperwork, no signatures, no commitments. If we're not the right fit, we'll say so and point you somewhere better.

What if I just want a second opinion on my current plan? +

We do those regularly. You'll get an honest read on what's working, what's not, and what we'd do differently. No obligation to switch.

What if my situation feels too simple — or too complicated? +

We work with both. If your situation is genuinely too simple for ongoing planning fees to make sense, we'll tell you and point you to a lower-cost option. If it's unusually complex, that's exactly when this process earns its keep.

Do I need a minimum amount of assets to work with you? +

We don't enforce a hard minimum, but planning fees only make sense above a certain level of complexity. We'll be honest about whether your situation justifies the cost — on the first call.

About the process

Common questions about the process.

Straightforward answers — no jargon, no fine print.

How long does it take from start to finish? +

Discovery through full implementation typically runs 7–9 weeks. Your first scheduled review lands around week 12. Timelines vary by situation.

How much does the Financial Blueprint cost? +

Multiple structures: an AUM fee (0.75–1.5%), an ongoing retainer, a flat-fee project, or a monthly subscription. We walk through every form of compensation before we engage.

What if I already have a financial plan from another advisor? +

If your current advisor coordinates planning across taxes, estate, insurance, and family context, probably not worth a switch. If they mostly manage investments, worth a conversation.

Do I have to move all my accounts to you? +

No. We can coordinate around accounts you keep elsewhere. Consolidation is a recommendation we'll make when it makes sense — not a requirement to engage.

Still deciding?

Not sure yet? That's okay.

Call (817) 775-6996 — even a 5-minute call with an advisor can answer your biggest question. No commitment, no sales pitch. We're here when you're ready.

All investments involve risk, including the possible loss of principal. Past performance is not indicative of future results. McCune Whiteley acts as a fiduciary in its advisory capacity through Kestra Advisory Services, LLC.

Start with Discovery.

60 minutes. Free. No paperwork. If we're not the right fit, we'll tell you and point you somewhere better.

Austin, TX · Remote welcome

Schedule a Discovery meeting